Plastic surgery is one of the most competitive and high-value industries in digital advertising. If your ads are not structured properly, you are likely wasting thousands in budget without generating real consultations.
CGColors builds plastic surgery PPC campaigns structured around individual procedures, board-certified credentials, and the extended research behavior that defines how cosmetic patients actually make decisions.
We write FTC-compliant ad copy built around clinical outcomes rather than outcome guarantees, and we build procedure-specific landing pages that match every search to the right message at the right stage.
As a Google Partner and Meta Business Partner, we manage campaigns across Google Ads, Meta, Bing, and YouTube to keep your practice visible from first search to scheduled consultation.
Cosmetic surgery patients take weeks, sometimes months, to move from initial research to booking a consultation, and CPCs in competitive markets reach $18 to $25 per click. Generic campaigns sending all procedure traffic to a homepage waste that spend and lose patients to practices with more targeted, trustworthy ad experiences.
Our plastic surgery PPC campaigns are built to attract high-intent patients by promoting specific procedures, ensuring compliance with healthcare policies, and guiding users from initial research to consultation through targeted ads and remarketing strategies.
A prospective client finds your practice at 9:04 on a Tuesday night. She reads your specialties page twice. She checks whether you take private pay. She types four sentences into your contact form, hits submit, and closes the laptop.That form fill cost you money. You paid for the search ad … Read More “Clicks Are Not Clients: The Speed-to-Lead Problem in Private Practice”
The complaint comes up constantly in private practice communities. A psychologist runs Google Ads for two or three months, spends a few hundred dollars, gets clicks, gets no clients, and concludes that Google Ads does not work for therapy. They tell colleagues. The colleagues believe them.The conclusion is wrong. The … Read More “I Tried Google Ads for My Private Pay Practice and Burned Money.” You Probably Did. Here Is Why.”
You check your Google Ads account and the cost per click for “house painters” jumped again. It is not your imagination. Painting is one of the most expensive service categories in local PPC, and most of the reasons have nothing to do with how well your account is built. That … Read More “Why Painting Company PPC Costs So Much and How to Lower It Without Losing Leads”
