When a furnace dies at midnight or an AC fails in a heat wave, homeowners search and call within minutes. If your campaigns are not running, scheduled correctly, and bidding aggressively at that moment, the job goes to whoever is.
CGColors builds HVAC PPC campaigns that separate emergency repair traffic from planned service and high-ticket replacement leads. We manage seasonal budget shifts, weather-based bid adjustments, and call tracking that ties every booked job back to a specific ad and keyword. As a Google Partner and Meta Business Partner, we run campaigns across Google Ads, Local Service Ads, Bing, and Meta to cover every stage of the HVAC buying cycle.
HVAC search intent splits into three distinct types: emergency repairs, planned maintenance, and system replacements. Running one campaign across all three wastes budget and misreads intent at every level.
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